Coachella Valley Rescue Mission will assist people during scorching months
The Auen Foundation is challenging others to raise a total of $40,000 for the Coachella Valley Rescue Mission (CVRM) by offering a matching grant of up to $20,000 during the organization’s 97-Day Summer Campaign.
“The Rescue Mission’s slogan this summer is ‘Give Where You Live,’ and that’s exactly what we like to do,” said Sherrie Auen, Program Director for the Auen Foundation, which primarily contributes to organizations and programs that enrich the lives of the aging population.
“When a community leader like the Auen Foundation steps up to help in this way, it is extremely meaningful to us,” said Darla Burkett, Executive Director of CVRM. “Not only does it show their confidence in what we are doing to help people, but it also increases our gifts from others, because people know that their dollar really means two as it’s matched by the Auen Foundation.”
CVRM anticipates providing 75,000 meals and 24,000 safe beds to men, women and children this summer. The organization also offers a cooling center, addiction services, plus life skills classes and training to help people faced with extreme circumstances get back on their feet.
“The services CVRM is providing are changing people’s lives,” said Catharine Reed, Senior Program Officer for the Auen Foundation. “We are hopeful that others will join us to effect homelessness in the valley.”
CVRM expects to keep hundreds of seniors and children off the streets this summer, through the help of the many generous donors who know how unbearable the desert’s triple-digit temperatures are through August.
“In the summer, community needs and costs are greatly increased, yet donations generally decrease, so we have to make an extra effort this time of year to ensure that our organization continues to fulfill its mission of serving those in need,” said Burkett.
Founded in 1971, and located at 47470 Van Buren St. in Indio, CVRM feeds, shelters, and cares for more than 250 clients each night. A 24-hour hot and cold weather shelter, provides refuge from extreme weather conditions. To find out more about the Coachella Valley Rescue Mission, call 760-347-3512 or visit www.cvrm.org.
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